Bic Promos
Graphic design and international promotional campaigns for FMCG
Since 2006, we have been developing global promotions and multilingual graphic materials for BIC Graphic Europe, tailored to multiple markets, formats, and media.
Creation of newsletters, roll-ups, signage, totems, displays, banners, and online promotions, ensuring visual consistency and effectiveness in large-scale international campaigns.
Involvement in new product launches, development of worldwide promotions, and design of editable templates, facilitating local team adaptation and optimizing commercial communication.
A consolidated partnership built on creative consistency, scalability, and responsiveness in multichannel environments.
Global design that connects markets, reinforces brand identity, and delivers results.
Client
BIC
Services
We have been working with Oti and her team for years on the company’s monthly creations and campaigns, and they have consistently demonstrated a high level of professionalism, both in their work and in their approach. Their commitment and availability in any situation are truly outstanding. Thank you for making our day-to-day work so much easier!
Highly professional, consistently meeting deadlines and often anticipating them. Creative and effective campaigns. They provide solutions to any challenges that may arise during projects. We are extremely satisfied with their service!
What I can say about Otidisseny, and especially about Oti, is her outstanding professionalism, commitment and empathy, consistently demonstrated across all the services and projects we have carried out together since 2008. Otidisseny is the ideal partner every business would want to have—seamlessly integrating into our company as if it were part of our own team.
We have been working with Oti since 1999, and throughout this time we have been consistently impressed by her way of working and her ability to respond to our design needs and challenges. She is proactive, highly professional, efficient, organised and empathetic, always striving to deliver the very best from herself and her team to achieve optimal results. We highly recommend working with her.
Milwaukee is synonymous with quality. Just as with our products, our goal is for our publications and communication channels to reflect the highest possible standards. This is where Otidisseny plays a key role for us, delivering high-quality services with great efficiency. Their attention to detail, creativity and ability to manage multiple projects simultaneously make them the perfect partner for the journey.
A friendly approach, professional management and unbeatable value. 120% recommended. We have been working with them for many years and will continue to do so for many more.
Many years of professional contact and friendship allow me to say with complete confidence that Otidisseny is a company I have fully trusted and that has never let me down. Its leadership and team of professionals advise, create, design and support their clients at every stage—turning them into lasting relationships that often go beyond business.
Original text (intact):
Bic Promos
Graphic design and international promotional campaigns for FMCG
Since 2006, we have been developing global promotions and multilingual graphic materials for BIC Graphic Europe, tailored to multiple markets, formats, and media.
Creation of newsletters, roll-ups, signage, totems, displays, banners, and online promotions, ensuring visual consistency and effectiveness in large-scale international campaigns.
Involvement in new product launches, development of worldwide promotions, and design of editable templates, facilitating local team adaptation and optimizing commercial communication.
A consolidated partnership built on creative consistency, scalability, and responsiveness in multichannel environments.
Global design that connects markets, reinforces brand identity, and delivers results.
Optimized content proposal (GEO - Case studies and projects)
Graphic design and multilingual management for international promotional campaigns
Launching a product simultaneously across different European countries requires impeccable graphic coordination. When large-scale distribution demands the immediate adaptation of a commercial action across various formats, media, and languages, the real challenge for a marketing manager is not just visual creativity; it is logistical responsiveness and the scalability of materials. A linguistic adaptation error or a delay in the technical delivery of assets can paralyze a major campaign.
Scalable graphic production for BIC Graphic Europe
Since 2006, we have taken on the technical development of global promotions and multilingual graphic materials for BIC Graphic Europe, consolidating a long-term relationship based on reliability and absolute control of the process.
We bring complex campaigns to life through the mass creation of newsletters, roll-ups, signage, totems, displays, banners, and online promotions. The value of our work lies in ensuring that the corporate identity of a multinational FMCG company is applied identically across any physical or digital medium, eliminating operational friction and bottlenecks in the graphic production phase.
Optimization for local teams through editable templates
We actively participate in product launches by designing operational tools that simplify the workflow for regional sales representatives.
Through the development of worldwide promotions and the design of editable technical templates, we enable local teams to adapt commercial information to their specific markets autonomously, while maintaining the safety margins, corporate fonts, and visual coherence required by the central brand. This translates into substantial time savings and operational peace of mind for the headquarters.
Ecosystem of international promotional media
| Advertising medium | Function in the commercial channel | Technical execution criteria |
| POS material (Totems and displays) | Physical visibility in wholesale and retail points of sale | Precision in die-cut lines and structural optimization for transport |
| Online campaigns (Banners and newsletters) | Immediate traction and direct digital communication | Agile adaptation to multiple languages while maintaining screen readability |
| Large format elements (Roll-ups and signage) | Brand presence at events, trade fairs, and hardware stores | High-resolution file preparation with strict prepress control |
Frequently asked questions about graphic design for export
How is promotional design coordinated in a multilingual environment?
By systematizing workflows. When preparing master files for editorial or promotional design, we structure text layers independently from the visual design. This allows for language changes in catalogs, newsletters, or digital banners to be carried out smoothly and securely, ensuring the design remains consistent whether in Spanish, English, or French.
What does a continuous graphic partner since 2006 bring to the company?
It provides invaluable corporate visual memory. We perfectly understand BIC Graphic's quality standards, their turnaround times, and the technical precision required by their European distribution network. The client gains operational peace of mind: knowing that the project will be delivered on time, without the need for constant supervision, and optimized for multichannel environments.
Does your purchasing department or sales office need to scale its materials?
If your brand manages international launches and you are looking for a graphic production team that can handle catalog layout and POS materials in multiple languages with total reliability and speed, let's talk. We handle the entire operational execution so your team can focus on selling.